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Digital Analytics For Marketing

by Marshall Sponder, Karim Feroz e Gohar F. Khan
language: english
Publisher: TAYLOR & FRANCIS LTD, January of 2024 ‧
71,64€
64,48€
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This second edition of Digital Analytics for Marketing provides students with a comprehensive overview of the tools needed to measure digital activity and implement best practices when using data to inform marketing strategy.

Digital Analytics For Marketing

by Marshall Sponder, Karim Feroz e Gohar F. Khan

Property Description
ISBN: 9780367456412
Publisher: TAYLOR & FRANCIS LTD
Release Date: January of 2024
Language: English
Dimensions: 176 x 255 x 16 mm
Cover: Softcover
Pages: 308
Format: Book
Collection: Mastering Business Analytics
Categories: Books in English > Economics, Finance and Accounting > Economy
Books in English > Management > Management and Organization
Books in English > Others
EAN: 9780367456412

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