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Understanding The Professional Buyer

What Every Sales Professional Should Know About How The Modern Buyer Thinks And Behaves

by Jan Paul Van Der Velde e Peter Cheverton
language: english
Publisher: KOGAN PAGE LTD, November of 2010 ‧
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Understanding the Professional Buyer is a practical guide for sales professionals. Providing insight into the behaviour and strategies of buyers it Includes guidance on; motivations and rewards, purchasing analysis and negotiation.

Understanding The Professional Buyer

What Every Sales Professional Should Know About How The Modern Buyer Thinks And Behaves

by Jan Paul Van Der Velde e Peter Cheverton

Property Description
ISBN: 9780749461232
Publisher: KOGAN PAGE LTD
Release Date: November of 2010
Language: English
Cover: Softcover
Pages: 208
Format: Book
Categories: Books in English > Management > Marketing
Books in English > Others
EAN: 9780749461232