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Relationship Marketing

A Consumer Experience Approach

by Steve Baron, Tony Conway e Gary Warnaby
language: english
Publisher: SAGE PUBLICATIONS INC, April of 2010 ‧
77,05€
53,94€
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Provides not only new insights into the subject but also offers readers a highly applied framework for exploring the contribution of relationship marketing to organisational performance.

Relationship Marketing

A Consumer Experience Approach

by Steve Baron, Tony Conway e Gary Warnaby

Property Description
ISBN: 9781412931229
Publisher: SAGE PUBLICATIONS INC
Release Date: April of 2010
Language: English
Dimensions: 168 x 240 x 11 mm
Cover: Softcover
Pages: 216
Format: Book
Collection: Sage Advanced Marketing Series
Categories: Books in English > Management > Marketing
Books in English > Others
EAN: 9781412931229

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