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H2h Marketing

Case Studies On Human-To-Human Marketing

language: english
Publisher: Springer International Publishing AG, July of 2024 ‧
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H2H Marketing focuses on redefining the role of marketing by reorienting the mindset of decision-makers and integrating the concepts of Design Thinking, Service-Dominant Logic and Digitalization.

H2h Marketing

Case Studies On Human-To-Human Marketing

Property Description
ISBN: 9783031223952
Publisher: Springer International Publishing AG
Release Date: July of 2024
Language: English
Dimensions: 155 x 235 x 20 mm
Cover: Softcover
Pages: 213
Format: Book
Collection: Springer Business Cases
Categories: Books in English > Social Sciences and Humanities > Psychology
EAN: 9783031223952

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