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Corporate Branding In Logistics And Transportation

Recent Developments And Emerging Issues

language: english
Publisher: TAYLOR & FRANCIS LTD, July of 2025 ‧
62,18€
55,96€
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This edited collection offers a blend of comprehensive and extensive high quality research from global, highly reputed contributors. It covers issues related to establishment of brands, relevant niches such as service performance and social support, aviation and maritime industries, media relations, crisis branding and innovation.

Corporate Branding In Logistics And Transportation

Recent Developments And Emerging Issues

Property Description
ISBN: 9781032412238
Publisher: TAYLOR & FRANCIS LTD
Release Date: July of 2025
Language: English
Dimensions: 156 x 234 x 20 mm
Cover: Softcover
Pages: 202
Format: Book
Collection: Routledge Studies In Marketing
Categories: Books in English > Management > Management and Organization
EAN: 9781032412238

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