Capa do artigo Advertising And Public Relations Research

Advertising And Public Relations Research

by Donald W. Jugenheimer, Jerry (Texas Tech University, Usa) Hudson, Larry D. (University Of Houston, Usa) Kelley e Samuel Bradley
language: english
Publisher: TAYLOR & FRANCIS LTD, September of 2015 ‧
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Designed to serve as a comprehensive, primary text for research methods courses in Advertising and/or Public Relations programs, this new edition of features several new chapters as well as deeper content in existing areas based on feedback from students, instructors and practitioners.

Advertising And Public Relations Research

by Donald W. Jugenheimer, Jerry (Texas Tech University, Usa) Hudson, Larry D. (University Of Houston, Usa) Kelley e Samuel Bradley

Property Description
ISBN: 9781138127487
Publisher: TAYLOR & FRANCIS LTD
Release Date: September of 2015
Language: English
Cover: Hardcover
Pages: 376
Format: Book
Categories: Books in English > Others
EAN: 9781138127487

DONALD W. JUGENHEIMER

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JERRY (TEXAS TECH UNIVERSITY, USA) HUDSON

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LARRY D. (UNIVERSITY OF HOUSTON, USA) KELLEY

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SAMUEL BRADLEY

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