Capa do artigo Advertising Account Planning

Advertising Account Planning

New Strategies In The Digital Landscape

by Carol J. Pardun, Sheri J. Broyles e Beth E. Barnes
language: english
Publisher: ROWMAN & LITTLEFIELD, June of 2019 ‧
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Advertising Account Planning in the Digital Media Landscape seeks to bridge the gap between account planning and digital landscape. This text provides a thorough explanation of the kinds of research needed for the account planning process to be successful, and all explained within a digital media mindset.

Advertising Account Planning

New Strategies In The Digital Landscape

by Carol J. Pardun, Sheri J. Broyles e Beth E. Barnes

Property Description
ISBN: 9781538114070
Publisher: ROWMAN & LITTLEFIELD
Release Date: June of 2019
Language: English
Cover: Softcover
Pages: 156
Format: Book
Collection: So You Want To Sing
Categories: Books in English > Social Sciences and Humanities > Communication and Journalism
Books in English > Others
EAN: 9781538114070

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