Capa do artigo Experience Economy, With A New Preface By The Authors
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Experience Economy, With A New Preface By The Authors eBook

Competing For Customer Time, Attention, And Money

by B. Joseph Pine Ii e James H. Gilmore
Book eBook
language: english
Publisher: Harvard Business Review Press, December of 2019 ‧
46,36€
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Twenty years ago, this seminal book on experience innovation by Joseph Pine and James Gilmore explored how savvy companies excel by offering compelling experiences for customers - resulting not only in customer allegiance but also in a more profitable bottom line. Translated into more than fifteen languages, The Experience Economy

Experience Economy, With A New Preface By The Authors

Competing For Customer Time, Attention, And Money

by B. Joseph Pine Ii e James H. Gilmore

Property Description
ISBN: 9781633697980
Publisher: Harvard Business Review Press
Release Date: December of 2019
Language: English
Format: eBook
File Format and Compatibility:
Categories: eBooks in English > Economics, Finance and Accounting > Economy
eBooks in English > Management > Management and Organization
EAN: 9781633697980
Acessibilidade: Ver características de acessibilidade indicadas pelo editor

B. JOSEPH PINE II

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JAMES H. GILMORE

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