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Marketing For Tourism And Hospitality eBook

Collaboration, Technology And Experiences

by Alan Fyall, Youcheng Wang, Patrick Legoherel e Isabelle Frochot
language: english
Publisher: TAYLOR & FRANCIS, March of 2019 ‧
67,56€
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Ebook for ADE
This is an accessible resource preparing students for the challenges of tourism and hospitality marketing globally. It offers a clear articulation of the changing landscape, a comprehensive introduction to the three underpinning themes of collaboration, technology and experiences, and a plentiful supply of international case material.

Marketing For Tourism And Hospitality

Collaboration, Technology And Experiences

by Alan Fyall, Youcheng Wang, Patrick Legoherel e Isabelle Frochot

Property Description
ISBN: 9781317308799
Publisher: TAYLOR & FRANCIS
Release Date: March of 2019
Language: English
Format: eBook
File Format and Compatibility:
Categories: eBooks in English > Management > Marketing
eBooks in English > Social Sciences and Humanities > Sociology
EAN: 9781317308799
Acessibilidade: Ver características de acessibilidade indicadas pelo editor