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Effortless Experience eBook

Conquering The New Battleground For Customer Loyalty

by Matthew Dixon, Rick Delisi e Nicholas Toman
language: english
Publisher: PENGUIN BOOKS LTD, September of 2013 ‧
14,99€
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Conventional Wisdom holds that to increase loyalty, companies must "delight" customers by exceeding service expectations. But no matter how exciting special deals may be, the "dazzle factor" does not solve customer problems.This book presents a breakthrough idea about how to win customer loyalty.

Effortless Experience

Conquering The New Battleground For Customer Loyalty

by Matthew Dixon, Rick Delisi e Nicholas Toman

Property Description
ISBN: 9780241967928
Publisher: PENGUIN BOOKS LTD
Release Date: September of 2013
Language: English
Format: eBook
File Format and Compatibility:
Categories: eBooks in English > Management > Marketing
EAN: 9780241967928
Acessibilidade: Ver características de acessibilidade indicadas pelo editor

MATTHEW DIXON

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RICK DELISI

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NICHOLAS TOMAN

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