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Relationship-Oriented Sustainability Marketing eBook
Concepts, Challenges, And Opportunities
Livro
eBook
idioma: inglês
Editor:
Springer Nature Switzerland, maio de 2025 ‧
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154,43€
10% DESCONTO
IMEDIATO
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DISPONIBILIDADE IMEDIATA
Ebook para ADE
SINOPSE
Offering a comprehensive examination of relationship-oriented sustainability marketing in the contemporary landscape, this work will acquaint researchers with the challenges related to stakeholder engagement in sustainability marketing and advance scholarship on effectively managing stakeholder relationships.
DETALHES
| Propriedade | Descrição |
|---|---|
| ISBN: | 9783031883491 |
| Editor: | Springer Nature Switzerland |
| Data de Lançamento: | maio de 2025 |
| Idioma: | Inglês |
| Tipo de produto: | eBook |
| Coleção: | Palgrave Studies In Marketing, Organizations And Society |
| Classificação Temática: |
eBooks em Inglês
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| EAN: | 9783031883491 |
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