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Wine Marketing

A Practical Guide

by Richard Mitchell e C. Michael Hall
language: english
Publisher: TAYLOR & FRANCIS LTD, September of 2007 ‧
71,64€
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Contains chapter that includes the following features: 'how to' and 'how not to' case studies based on international examples; a guide to further reading and websites; and 'issues to consider when marketing' section as a means of self-evaluation. It systematically outlines the major issues involved in the production and marketing of wine.

Wine Marketing

A Practical Guide

by Richard Mitchell e C. Michael Hall

Property Description
ISBN: 9780750654203
Publisher: TAYLOR & FRANCIS LTD
Release Date: September of 2007
Language: English
Dimensions: 165 x 236 x 22 mm
Cover: Softcover
Pages: 376
Format: Book
Categories: Books in English > Management > Marketing
Books in English > Others
EAN: 9780750654203

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