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language: english
Publisher: TAYLOR & FRANCIS LTD, December of 2025 ‧
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This book offers a unique methodological guide for social and marketing scholars interested in understanding and using digital methods to explore the processes of platformisation of consumer culture unfolding on digital media.

The Platformisation Of Consumer Culture

A Digital Methods Guide

by Lucia Bainotti, Alessandro (Middlesex University, Uk) Gandini, Alessandro (University Of Milan, Italy) Caliandro e Guido Anselmi

Property Description
ISBN: 9781041188711
Publisher: TAYLOR & FRANCIS LTD
Release Date: December of 2025
Language: English
Dimensions: 156 x 234 x 20 mm
Cover: Softcover
Pages: 280
Format: Book
Collection: Digital Studies
Categories: Books in English > Computing > Internet
EAN: 9781041188711

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