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Sport Teams, Fans, And Twitter

The Influence Of Social Media On Relationships And Branding

by Brandi Watkins
language: english
Publisher: BLOOMSBURY PUBLISHING PLC, June of 2020 ‧
51,36€
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This book draws on interdisciplinary research and mixed methods to investigate the extent to which Twitter is a useful tool for enhancing the relationship between sport teams and fans.

Sport Teams, Fans, And Twitter

The Influence Of Social Media On Relationships And Branding

by Brandi Watkins

Property Description
ISBN: 9781498540070
Publisher: BLOOMSBURY PUBLISHING PLC
Release Date: June of 2020
Language: English
Cover: Softcover
Pages: 150
Format: Book
Collection: Integrated Marketing Communication
Categories: Books in English > Social Sciences and Humanities > Communication and Journalism
Books in English > Others
EAN: 9781498540070