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SYNOPSIS
In a world where brands are no longer just selling but also taking a stand, Navigating Brand Activism, written by leading thinkers of the marketing world, is your guide to the fascinating, messy, and at times, head-shaking world of brand activism.
DETAILS
| Property | Description |
|---|---|
| ISBN: | 9781032974408 |
| Publisher: | TAYLOR & FRANCIS LTD |
| Release Date: | July of 2025 |
| Dimensions: | 156 x 234 x 20 mm |
| Cover: | Softcover |
| Pages: | 304 |
| Format: | Book |
| Categories: |
Books in English
>
Management
>
Marketing
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| EAN: | 9781032974408 |