Capa do artigo Relationship Marketing Re-Imagined

Relationship Marketing Re-Imagined

Marketing'S Inevitable Shift From Exchanges To Value Cocreating Relationships

by Naresh K. Malhotra, Ahmet Bayraktar e Can Uslay
language: english
Publisher: BUSINESS EXPERT PRESS, April of 2016 ‧
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Business executives, marketing students, and those who are interested in learning about the transformative power of relationship marketing and CRM analytics in the business enterprise would highly benefit from reading this book.

Relationship Marketing Re-Imagined

Marketing'S Inevitable Shift From Exchanges To Value Cocreating Relationships

by Naresh K. Malhotra, Ahmet Bayraktar e Can Uslay

Property Description
ISBN: 9781631574337
Publisher: BUSINESS EXPERT PRESS
Release Date: April of 2016
Language: English
Dimensions: 152 x 229 x 10 mm
Cover: Softcover
Pages: 168
Format: Book
Categories: Books in English > Management > Marketing
EAN: 9781631574337

NARESH K. MALHOTRA

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CAN USLAY

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