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Marketing Communications

An Advertising, Promotion And Branding Perspective

language: english
Publisher: GOODFELLOW PUBLISHERS LIMITED, September of 2017 ‧
51,36€
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Marketing Communications is a must have text that acknowledges the most important task faced by any marketing communications practitioner is to identify and select an optimum promotions mix to help achieve an organisation’s business objectives.

Marketing Communications

An Advertising, Promotion And Branding Perspective

Property Description
ISBN: 9781910158951
Publisher: GOODFELLOW PUBLISHERS LIMITED
Release Date: September of 2017
Language: English
Dimensions: 246 x 191 x 13 mm
Cover: Softcover
Pages: 236
Format: Book
Collection: Global Management Series
Categories: Books in English > Management > Management and Organization
EAN: 9781910158951

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