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Marketing Analysis In Sport Business

Global Perspectives

language: english
Publisher: TAYLOR & FRANCIS LTD, January of 2024 ‧
60,82€
54,74€
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This book explores sport marketing analytics. Successful sport marketing begins and ends with the consumer, so understanding the consumer experience is critical. Marketing Analysis in Sport Business demonstrates how analytical procedures are the key to developing effective, evidence-based marketing practices that reflect consumer needs.

Marketing Analysis In Sport Business

Global Perspectives

Property Description
ISBN: 9781032298764
Publisher: TAYLOR & FRANCIS LTD
Release Date: January of 2024
Language: English
Dimensions: 156 x 234 x 20 mm
Cover: Softcover
Pages: 306
Format: Book
Collection: World Association For Sport Management Series
Categories: Books in English > Economics, Finance and Accounting > Economy
EAN: 9781032298764

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