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Corporate Reputations, Branding And People Management

A Strategic Approach To Hr

by Susan Hetrick e Graeme Martin
language: english
Publisher: TAYLOR & FRANCIS LTD, June of 2006 ‧
81,10€
56,77€
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Helps HR practitioners understand corporate-level concepts and their relevance to the strategic agendas of organizations by drawing on a range of ideas from branding, marketing, communications, and public relations. This book examines how effective people management strategies and the role of HR specialist can contribute to this corporate agenda.

Corporate Reputations, Branding And People Management

A Strategic Approach To Hr

by Susan Hetrick e Graeme Martin

Property Description
ISBN: 9780750669504
Publisher: TAYLOR & FRANCIS LTD
Release Date: June of 2006
Language: English
Cover: Softcover
Pages: 400
Format: Book
Categories: Books in English > Management > Human Resources
Books in English > Others
EAN: 9780750669504