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Auto Brand

Building Successful Car Brands For The Future

by Anders, Ph.D. Parment
language: english
Publisher: KOGAN PAGE LTD, January of 2015 ‧
131,13€
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Adapt to emerging trends in consumer behaviour and improve profitability as a result, with this exclusive insight into branding and marketing in the car industry.

Auto Brand

Building Successful Car Brands For The Future

by Anders, Ph.D. Parment

Property Description
ISBN: 9780749476427
Publisher: KOGAN PAGE LTD
Release Date: January of 2015
Language: English
Dimensions: 614 x 921 x 63 mm
Cover: Hardcover
Pages: 264
Format: Book
Categories: Books in English > Others
EAN: 9780749476427