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Sustainable Marketing Of Cultural And Heritage Tourism eBook

by Deepak Chhabra
language: english
Publisher: Taylor and Francis Group, April of 2010 ‧
78,16€
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The book first explains the dynamics of cultural heritage with its authenticity underpinnings, marketing, and tourism, and proposes a strategic praxis drawn from core sustainable principles.

Sustainable Marketing Of Cultural And Heritage Tourism

by Deepak Chhabra

Property Description
ISBN: 9781136997396
Publisher: Taylor and Francis Group
Release Date: April of 2010
Language: English
Format: eBook
File Format and Compatibility:
Collection: Routledge Critical Studies In Tourism, Business And Management
Categories: eBooks in English > Management > Marketing
EAN: 9781136997396
Acessibilidade: Ver características de acessibilidade indicadas pelo editor