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Strategic Communication eBook

An Introduction To Theory And Global Practice

by Mats Heide e Jesper Falkheimer
Book eBook
language: english
Publisher: TAYLOR & FRANCIS, April of 2026 ‧
60,94€
54,85€
10% OFF
IMMEDIATE AVAILABILITY
Ebook for ADE
This newly updated third edition provides a comprehensive foundation in strategic communication, exploring core concepts, theories, and methods through research examples and practical experiences across leadership, reputation, crisis management, and organizational change.

Strategic Communication

An Introduction To Theory And Global Practice

by Mats Heide e Jesper Falkheimer

Property Description
ISBN: 9781040674758
Publisher: TAYLOR & FRANCIS
Release Date: April of 2026
Language: English
Format: eBook
File Format and Compatibility:
Categories: eBooks in English > Social Sciences and Humanities > Communication and Journalism
EAN: 9781040674758
Acessibilidade: Ver características de acessibilidade indicadas pelo editor