Capa do artigo Shopping Centre Marketing
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Shopping Centre Marketing eBook

Value Creation And Customer Engagement

by Grzegorz Maciejewski e Piotr Krowicki
language: english
Publisher: TAYLOR & FRANCIS, February of 2024 ‧
56,96€
45,57€
20% OFF
IMMEDIATE AVAILABILITY
Ebook for ADE
In this book, the authors evaluate the relationship between the perceived value of a shopping centre and customer engagement by identifying consumer motives, purchase behaviour and responsiveness to marketing strategies.

Shopping Centre Marketing

Value Creation And Customer Engagement

by Grzegorz Maciejewski e Piotr Krowicki

Property Description
ISBN: 9781003855019
Publisher: TAYLOR & FRANCIS
Release Date: February of 2024
Language: English
Format: eBook
File Format and Compatibility:
Collection: Routledge Research In The Retail Industry
Categories: eBooks in English > Economics, Finance and Accounting > Economy
eBooks in English > Management > Marketing
EAN: 9781003855019
Acessibilidade: Ver características de acessibilidade indicadas pelo editor

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