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Marketplace Lifestyles In An Age Of Social Media: Theory And Methods eBook

by Lynn R Kahle e Pierre Valette-Florence
language: english
Publisher: TAYLOR & FRANCIS, December of 2014 ‧
111,29€
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Ebook for ADE
This book examines the concept of lifestyle from an integrated, applied psychological perspective. It demonstrates how recent developments in social media reflect the importance of lifestyle research in marketing, making it the best resource for scholars, students, and marketing experts.

Marketplace Lifestyles In An Age Of Social Media: Theory And Methods

by Lynn R Kahle e Pierre Valette-Florence

Property Description
ISBN: 9781317465119
Publisher: TAYLOR & FRANCIS
Release Date: December of 2014
Language: English
Format: eBook
File Format and Compatibility: PDF para ADE
Categories: eBooks in English > Economics, Finance and Accounting > Economy
EAN: 9781317465119