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Kapferer On Luxury eBook

How Luxury Brands Can Grow Yet Remain Rare

by Jean-Noel Kapferer
language: english
Publisher: Kogan Page, March of 2015 ‧
46,36€
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Get expert insight into the unique challenges faced by the luxury sector and learn how to tackle them with this authoritative guide to luxury branding.

Kapferer On Luxury

How Luxury Brands Can Grow Yet Remain Rare

by Jean-Noel Kapferer

Property Description
ISBN: 9780749474379
Publisher: Kogan Page
Release Date: March of 2015
Language: English
Format: eBook
File Format and Compatibility:
Categories: eBooks in English > Management > Marketing
EAN: 9780749474379
Acessibilidade: Ver características de acessibilidade indicadas pelo editor