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Global Marketing eBook

Strategy, Practice, And Cases

by Ilan Alon, Eugene Jaffe, Christiane Prange e Donata Vianelli
language: english
Publisher: TAYLOR & FRANCIS, August of 2020 ‧
96,71€
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Ebook for ADE
Global Marketing, 3rd edition, provides students with a truly international treatment of the key principles that every marketing manager should grasp. This book will equip today’s students with the knowledge and confidence they need to become leading marketing managers.

Global Marketing

Strategy, Practice, And Cases

by Ilan Alon, Eugene Jaffe, Christiane Prange e Donata Vianelli

Property Description
ISBN: 9780429515354
Publisher: TAYLOR & FRANCIS
Release Date: August of 2020
Language: English
Format: eBook
File Format and Compatibility:
Categories: eBooks in English > Management > Marketing
EAN: 9780429515354
Acessibilidade: Ver características de acessibilidade indicadas pelo editor