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Customer Relationship Management eBook
language: english
Publisher:
TAYLOR & FRANCIS, June of 2007 ‧
see product details
87,44€
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IMMEDIATE AVAILABILITY
Ebook for ADE
SYNOPSIS
Presents a strategic framework for successful CRM policy. This book backs up these five processes - strategy development, value creation, channel and media integration, information management and performance assessment. It concludes with interviews from four thought leaders, offering a 'futures' vision forum for CRM.
DETAILS
| Property | Description |
|---|---|
| ISBN: | 9781136412509 |
| Publisher: | TAYLOR & FRANCIS |
| Release Date: | June of 2007 |
| Language: | English |
| Format: | eBook |
| File Format and Compatibility: | PDF para ADE |
| Categories: |
eBooks in English
>
Economics, Finance and Accounting
>
Economy
eBooks in English > Management > Marketing |
| EAN: | 9781136412509 |
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