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Clausewitz Talks Business eBook

An Executive''S Guide To Thinking Like A Strategist

by Norton Paley
Book eBook
language: english
Publisher: TAYLOR & FRANCIS, May of 2014 ‧
78,16€
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Clausewitz Talks Business: An Executive''s Guide to Thinking Like a Strategist distills the wisdom of Carl von Clausewitz''s monumental 1832 classic On War considered by many eminent scholars as the most distinguished Western work on war ever written. This book transposes Clausewitz''s most enduring concepts on leadership and strategy to help today''s

Clausewitz Talks Business

An Executive''S Guide To Thinking Like A Strategist

by Norton Paley

Property Description
ISBN: 9781040082027
Publisher: TAYLOR & FRANCIS
Release Date: May of 2014
Language: English
Format: eBook
File Format and Compatibility:
Categories: eBooks in English > Management > Management and Organization
EAN: 9781040082027
Acessibilidade: Ver características de acessibilidade indicadas pelo editor

ABOUT THE AUTHOR

Norton Paley

Tem mais de vinte anos de experiência em gestão e marketing e desenvolvimento de produtos em grandes empresas. Lecionou largamente para diretores e engenheiros em empresas de todo o mundo, incluindo a American Express, Hoechst-Celenese, IBM, Chrysler e Ciba Geigy. É autor de quatro livros de sucesso sobre marketing e é colunista de duas revistas de marketing.

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BY THE AUTHOR