adicionar à lista de desejos
Brand Risk eBook
Adding Risk Literacy To Brand Management
language: english
Publisher:
TAYLOR & FRANCIS, April of 2016 ‧
see product details
56,96€
10% OFF
CARD
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
IMMEDIATE AVAILABILITY
Ebook for ADE
SYNOPSIS
Responsible risk taking is central to effective brand management. Risk literacy is the marketer's third necessary competence, alongside strategic insight and financial understanding. Brand Risk is a practical and accessible book for those who hold responsibilities in marketing or risk management, David Abrahams brings together relevant risk thinkin
DETAILS
| Property | Description |
|---|---|
| ISBN: | 9781317172758 |
| Publisher: | TAYLOR & FRANCIS |
| Release Date: | April of 2016 |
| Language: | English |
| Format: | eBook |
| File Format and Compatibility: | PDF para ADE |
| Categories: |
eBooks in English
>
Art
>
Arts in General
|
| EAN: | 9781317172758 |
-
10%Brand RiskTAYLOR & FRANCIS LTD52,31€
58,12€free shipping -
10%Brand RiskTAYLOR & FRANCIS LTD232,51€ 10% CARDfree shipping