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Value Merchants eBook
Demonstrating And Documenting Superior Value In Business Markets
Livro
eBook
idioma: inglês
Editor:
Harvard Business Review Press, novembro de 2007 ‧
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59,61€
10% DESCONTO
CARTÃO
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DISPONIBILIDADE IMEDIATA
Ebook para ADE
SINOPSE
Business-to-business markets account for a huge proportion of the total GNP in the United States. This book presents an approach that allows suppliers to demonstrate and document superior value compared to the next best alternative from the customer's perspective, thereby elevating the sales force's role to an advisory position.
DETALHES
| Propriedade | Descrição |
|---|---|
| ISBN: | 9781422131077 |
| Editor: | Harvard Business Review Press |
| Data de Lançamento: | novembro de 2007 |
| Idioma: | Inglês |
| Tipo de produto: | eBook |
| Formato e Compatibilidade: | |
| Classificação Temática: |
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| EAN: | 9781422131077 |
| Acessibilidade: | Ver características de acessibilidade indicadas pelo editor |
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