Resultados de Pesquisa

INGLÊS

Self-Reference In The Media

273,08€ + 10% EM CARTÃO

portes grátis

 Explores the semiotic foundations of reference and self-reference. This title focuses on the transdisciplinary context of self-reference within postmodern culture and examines original studies from the worlds of print advertising, photography, film, television, computer games, media art, web art, body art, and music.
INGLÊS

Communication Games - The Semiotic Foundation Of Culture

de Eduardo Neiva

142,63€ + 10% EM CARTÃO

portes grátis

 This study is a groundbreaking application of game theory to the semiotics of culture and communication. Provocatively using the Darwinian idea of sexual selection, the author demonstrates how game theory enhances the semiotic understanding of culture and communication.
INGLÊS

Global Linguistics - An Introduction

de Andrea Rocci e Marcel Danesi

41,91€ + 10% EM CARTÃO

portes grátis

 Why do people from different cultural backgrounds often misunderstand each other even when they use a common language to interact? Why do arguments that we find reasonable not seem so to members of other cultural groups? This book addresses these and other basic questions about language and discourse in intercultural communication.
INGLÊS

Global Linguistics - An Introduction

de Andrea Rocci e Marcel Danesi

184,54€ + 10% EM CARTÃO

portes grátis

 Why do people from different cultural backgrounds often misunderstand each other even when they use a common language to interact? Why do arguments that we find reasonable not seem so to members of other cultural groups? This book addresses these and other basic questions about language and discourse in intercultural communication.
INGLÊS

Selecta

de Heinz Bauer

232,52€ + 10% EM CARTÃO

portes grátis

 Heinz Bauer (1928-2002) was one of the prominent figures in Convex Analysis and Potential Theory in the second half of the 20th century. The Bauer minimum principle and Bauer's work on Silov's boundary and the Dirichlet problem are milestones in convex analysis.
INGLÊS

Signs Of Music - A Guide To Musical Semiotics

de Eero Tarasti

180,48€ + 10% EM CARTÃO

portes grátis

 Musical signs can be studied throughout their history as well as musical semiotics with its own background. Composers from Chopin to Sibelius and authors from Nietzsche to Greimas and Barthes illustrate the avenues of this new discipline within semiotics and musicology.
Semiotics In Language Education

de Marcel Danesi

142,63€ + 10% EM CARTÃO

portes grátis

 This text purposes that the challenges posed by classroom language learning could be studied much more profitably from the particular perspective of semiotic theory, than from the perspective of other sciences.
INGLÊS

The Forms Of Meaning - Modeling Systems Theory And Semiotic Analysis

de Marcel Danesi e Thomas A. Sebeok

180,48€ + 10% EM CARTÃO

portes grátis

 This book presents a methodological framework, developed from the field of biosemiotics, for studying semiotic phenomena as modeling processes.
INGLÊS

Persuasive Signs - The Semiotics Of Advertising

de Marcel Danesi e Ron Beasley

66,92€ + 10% EM CARTÃO

portes grátis

 Using both verbal and nonverbal techniques to make its messages as persuasive as possible, advertising has become an integral component of modern-day social discourse designed to influence attitudes and lifestyle behaviors by covertly suggesting how we can best satisfy our innermost urges and aspirations through consumption.
INGLÊS

The Forms Of Meaning - Modeling Systems Theory And Semiotic Analysis

de Marcel Danesi e Thomas A. Sebeok

ESGOTADO OU NÃO DISPONÍVEL

 This book presents a methodological framework, developed from the field of biosemiotics, for studying semiotic phenomena as modeling processes.

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