The Lean Startup
How Constant Innovation Creates Radically Successful Businesses
idioma: inglês
Editor:
PENGUIN BOOKS LTD, outubro de 2011 ‧
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SINOPSE
THE INTERNATIONAL BESTSELLING SENSATION
'The Lean Startup changes everything.' - Harvard Business Review
Most new businesses fail. But most of those failures are preventable. The Lean Startup is a new approach to business that's being adopted around the world.
It is changing the way companies are built and new products are launched. Essential reading for any ambitious entrepreneur, The Lean Startup will teach you to identify what your customers really want. You'll learn how to test your vision continuously, adapting and adjusting before it's too late.
With over a million copies sold across the globe, now is your time to think Lean.
'The Lean Startup changes everything.' - Harvard Business Review
Most new businesses fail. But most of those failures are preventable. The Lean Startup is a new approach to business that's being adopted around the world.
It is changing the way companies are built and new products are launched. Essential reading for any ambitious entrepreneur, The Lean Startup will teach you to identify what your customers really want. You'll learn how to test your vision continuously, adapting and adjusting before it's too late.
With over a million copies sold across the globe, now is your time to think Lean.
DETALHES
| Propriedade | Descrição |
|---|---|
| ISBN: | 9780670921607 |
| Editor: | PENGUIN BOOKS LTD |
| Data de Lançamento: | outubro de 2011 |
| Idioma: | Inglês |
| Dimensões: | 153 x 234 x 23 mm |
| Encadernação: | Capa mole |
| Páginas: | 336 |
| Tipo de produto: | Livro |
| Classificação Temática: |
Livros em Inglês
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Gestão e Organização
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| EAN: | 9780670921607 |
OPINIÃO DOS LEITORES
5 Estrelas
j Real
Perfeito é pouco, o livro é uma autentica biblia de conhecimento de como melhorar qualquer empresa seja ela pequena ou grande, adorei!
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