adicionar à lista de desejos
Marketing Theory
Foundations, Controversy, Strategy, And Resource-Advantage Theory
Livro
eBook
idioma: inglês
Editor:
TAYLOR & FRANCIS LTD, março de 2010 ‧
ver detalhes do produto
317,69€
10% DESCONTO
CARTÃO
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
portes grátis
Venda o seu livro
SINOPSE
Focuses on the marketing discipline's multiple stakeholders. This book articulates a philosophy of science-based 'tool kit' for developing and analyzing theories, law-like generalizations, and explanations in marketing science.
DETALHES
| Propriedade | Descrição |
|---|---|
| ISBN: | 9780765623638 |
| Editor: | TAYLOR & FRANCIS LTD |
| Data de Lançamento: | março de 2010 |
| Idioma: | Inglês |
| Dimensões: | 187 x 261 x 33 mm |
| Encadernação: | Capa dura |
| Páginas: | 512 |
| Tipo de produto: | Livro |
| Classificação Temática: |
Livros em Inglês
>
Gestão
>
Marketing
|
| EAN: | 9780765623638 |
-
Controversy In Marketing Theory: For Reason, Realism, Truth And Objectivity10%TAYLOR & FRANCIS LTD317,69€ 10% CARTÃOportes grátis
-
Controversy In Marketing Theory: For Reason, Realism, Truth And Objectivity10%TAYLOR & FRANCIS LTD71,64€ 10% CARTÃOportes grátis