adicionar à lista de desejos
B2b Brand Management
idioma: inglês
Editor:
SPRINGER-VERLAG BERLIN AND HEIDELBERG GMBH & CO. KG, fevereiro de 2010 ‧
ver detalhes do produto
67,58€
10% DESCONTO
CARTÃO
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
portes grátis
Venda o seu livro
SINOPSE
As products become increasingly similar, companies are turning to branding as a way to create a preference for their offerings. Now it is time for more industrial companies to start using branding in a sophisticated way. But industrial companies must understand that branding goes far beyond building names for a set of offerings.
DETALHES
| Propriedade | Descrição |
|---|---|
| ISBN: | 9783642064708 |
| Editor: | SPRINGER-VERLAG BERLIN AND HEIDELBERG GMBH & CO. KG |
| Data de Lançamento: | fevereiro de 2010 |
| Idioma: | Inglês |
| Encadernação: | Capa mole |
| Páginas: | 357 |
| Tipo de produto: | Livro |
| Classificação Temática: |
Livros em Inglês
>
Gestão
>
Gestão e Organização
Livros em Inglês > Outros |
| EAN: | 9783642064708 |