Transforming New Technologies Into Cash Flow

Creating Market-Focused Strategic Paths For Business-To-Business Companies

by Roger (University Of Western Ontario, London, On, Can) More e J David Lichtenthal
language: english
Publisher: TAYLOR & FRANCIS INC, March of 2006 ‧
48,66€
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Develops and applies a set of concepts to help managers in technology-intensive companies integrate their technology choices with marketing strategies that drive profits high and keep cash flowing. This book is useful to managers in technology-intensive companies, technical, R&D, and engineering managers.

Transforming New Technologies Into Cash Flow

Creating Market-Focused Strategic Paths For Business-To-Business Companies

by Roger (University Of Western Ontario, London, On, Can) More e J David Lichtenthal

Property Description
ISBN: 9780789030214
Publisher: TAYLOR & FRANCIS INC
Release Date: March of 2006
Language: English
Dimensions: 154 x 213 x 16 mm
Cover: Softcover
Pages: 260
Format: Book
Categories: Books in English > Management > Management and Organization
EAN: 9780789030214