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The Transformation Of Boeing From Technological Leadership To Financial Engineering And Decline

by Charles (Schulich School Of Business, York University, Toronto) Mcmillan
Book eBook
language: english
Publisher: CAMBRIDGE UNIVERSITY PRESS, December of 2024 ‧
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This element addresses corporations' rise or fall based on external signals with a case study of Boeing corporation, a yesteryear pioneer, and its rival, airbus now the global market leader. This case study provides suggestions for new research directions on governance and managing truly complex organizations.

The Transformation Of Boeing From Technological Leadership To Financial Engineering And Decline

by Charles (Schulich School Of Business, York University, Toronto) Mcmillan

Property Description
ISBN: 9781009475624
Publisher: CAMBRIDGE UNIVERSITY PRESS
Release Date: December of 2024
Language: English
Cover: Hardcover
Pages: 100
Format: Book
Collection: Elements In Reinventing Capitalism
Categories: Books in English > History > Story
Books in English > Others
EAN: 9781009475624