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The Social Organisation Of Marketing

A Figurational Approach To People, Organisations, And Markets

language: english
Publisher: Springer International Publishing AG, August of 2017 ‧
148,70€
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The book examines the social processes which have shaped the development and organisation of various marketing practices and activities, and the markets associated with them.

The Social Organisation Of Marketing

A Figurational Approach To People, Organisations, And Markets

Property Description
ISBN: 9783319515700
Publisher: Springer International Publishing AG
Release Date: August of 2017
Language: English
Dimensions: 148 x 210 x 20 mm
Cover: Hardcover
Pages: 230
Format: Book
Categories: Books in English > Social Sciences and Humanities > Communication and Journalism
Books in English > Social Sciences and Humanities > Sociology
EAN: 9783319515700