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The Language Of Advertising

Written Texts

by Angela (Formerly At York St. John University, Uk) Goddard
language: english
Publisher: TAYLOR & FRANCIS LTD, September of 2015 ‧
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Drawing on literary and linguistic theory for analysis of texts, this book covers all aspects of advertising language, from the interrelation of language, image and layout to the discourse between 'reader' and advertisement.

The Language Of Advertising

Written Texts

by Angela (Formerly At York St. John University, Uk) Goddard

Property Description
ISBN: 9781138127975
Publisher: TAYLOR & FRANCIS LTD
Release Date: September of 2015
Language: English
Cover: Hardcover
Pages: 144
Format: Book
Collection: Intertext
Categories: Books in English > Others
EAN: 9781138127975