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The K-Pop Content Strategy

Marketing Models For Creative Success

by Dominique Falla
language: english
Publisher: TAYLOR & FRANCIS LTD, July of 2026 ‧
75,69€
68,12€
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This book explores how K-pop’s strategic approach to content creation offers powerful lessons on building sustainable careers beyond algorithm dependency. It is tailored for scholars in media, digital culture, marketing, and creative industries, as well as creative entrepreneurs seeking new business strategies.

The K-Pop Content Strategy

Marketing Models For Creative Success

by Dominique Falla

Property Description
ISBN: 9781041090182
Publisher: TAYLOR & FRANCIS LTD
Release Date: July of 2026
Language: English
Dimensions: 138 x 216 x 20 mm
Cover: Hardcover
Pages: 140
Format: Book
Collection: Routledge Focus On Business And Management
Categories: Books in English > Art > Music
EAN: 9781041090182

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