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The Innovation Odyssey

Lessons From An Impossible Project

by Christophe Midler, Christophe De Charentenay e Marc Alochet
language: english
Publisher: TAYLOR & FRANCIS LTD, April of 2023 ‧
64,88€
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This book tells the story of a project to develop a low-cost electric car, a goal previously considered impossible. An adventure in management and technical innovation, the project was a breakthrough in cultural innovation as it brought together French, Japanese, Indian, and Chinese organizations to deliver a car for the European market.

The Innovation Odyssey

Lessons From An Impossible Project

by Christophe Midler, Christophe De Charentenay e Marc Alochet

Property Description
ISBN: 9781032387468
Publisher: TAYLOR & FRANCIS LTD
Release Date: April of 2023
Language: English
Dimensions: 235 x 154 x 15 mm
Cover: Softcover
Pages: 226
Format: Book
Categories: Books in English > Economics, Finance and Accounting > Economy
Books in English > Others
EAN: 9781032387468