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language: english
Publisher: TAYLOR & FRANCIS LTD, March of 2024 ‧
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Featuring examples of strategic writing throughout the book, this practical, multidisciplinary text takes students through the fundamental concepts, genres, and techniques of writing for strategic communicators to connect with their publics.

Strategic Writing

Multimedia Writing For Public Relations, Advertising And More

by Charles Marsh, Bonnie Poovey Short, David W. (University Of Kansas, Usa.) Guth, Lisa (The University Of Kansas, Usa) Loewen e Angie (The University Of Kansas, Usa) Hendershot

Property Description
ISBN: 9781032461069
Publisher: TAYLOR & FRANCIS LTD
Release Date: March of 2024
Language: English
Dimensions: 178 x 254 x 20 mm
Cover: Softcover
Pages: 352
Format: Book
Categories: Books in English > Social Sciences and Humanities > Communication and Journalism
Books in English > Others
EAN: 9781032461069