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Strategic Pharmaceutical Marketing Management In Growth Markets

by Mithun (Hegde & Hegde Pharmaceutica Llp, Mumbai, India) Nandy
language: english
Publisher: TAYLOR & FRANCIS LTD, May of 2023 ‧
232,51€
162,76€
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India is the largest provider of generic drugs globally. Indian pharmaceutical sector supplies over 50% of global demand for various vaccines and thus, holds an important position in global pharmaceutical sector. This book is a comprehensive study of pharmaceutical marketing management in the Indian context and similar growth markets.

Strategic Pharmaceutical Marketing Management In Growth Markets

by Mithun (Hegde & Hegde Pharmaceutica Llp, Mumbai, India) Nandy

Property Description
ISBN: 9781032289427
Publisher: TAYLOR & FRANCIS LTD
Release Date: May of 2023
Language: English
Dimensions: 156 x 234 x 20 mm
Cover: Hardcover
Pages: 268
Format: Book
Categories: Books in English > Economics, Finance and Accounting > Economy
Books in English > Dictionaries and Encyclopedias > Encyclopedias
EAN: 9781032289427