language: english
Publisher: TAYLOR & FRANCIS INC, November of 1996 ‧
66,23€
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Recent Advances in Tourism Marketing Research offers tourism marketers an excellent basis for developing and evaluating their marketing efforts. The book explores exciting new approaches to conducting tourism marketing research and presents applications which will help you develop and implement new tourism marketing strategies in your business.

Recent Advances In Tourism Marketing Research

by Daniel Fesenmaier, Muzaffer (University Of South Carolina, Columbia, Sc, Usa) Uysal e Joseph (Texas A&M University, College Station, Tx, Usa) O'Leary

Property Description
ISBN: 9781560248361
Publisher: TAYLOR & FRANCIS INC
Release Date: November of 1996
Language: English
Dimensions: 159 x 229 x 25 mm
Cover: Hardcover
Pages: 294
Format: Book
Categories: Books in English > Management > Management and Organization
EAN: 9781560248361