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Qualitative Research In Intelligence And Marketing
The New Strategic Convergence
Book
eBook
language: english
Publisher:
BLOOMSBURY PUBLISHING PLC, October of 2000 ‧
see product details
SYNOPSIS
Although competitive intelligence and contemporary marketing research evolved from different intellectual traditions, both are indebted to qualitative methods of research and analysis.
DETAILS
| Property | Description |
|---|---|
| ISBN: | 9781567203660 |
| Publisher: | BLOOMSBURY PUBLISHING PLC |
| Release Date: | October of 2000 |
| Language: | English |
| Cover: | Hardcover |
| Pages: | 264 |
| Format: | Book |
| Collection: | For Dummies S. |
| Categories: |
Books in English
>
Management
>
Marketing
|
| EAN: | 9781567203660 |
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