Political Polling

Strategic Information In Campaigns

by Jeffrey M. Stonecash
language: english
Publisher: ROWMAN & LITTLEFIELD, April of 2003 ‧
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Polling is crucial to the success of political campaigns. This work shows how and why polling is done and how information can be used to help win elections. It emphasizes interpreting information to move voters to support a candidate, and includes calling scripts, sample selections, and surveys.

Political Polling

Strategic Information In Campaigns

by Jeffrey M. Stonecash

Property Description
ISBN: 9780742525528
Publisher: ROWMAN & LITTLEFIELD
Release Date: April of 2003
Language: English
Dimensions: 152 x 237 x 17 mm
Cover: Hardcover
Pages: 160
Format: Book
Collection: Campaigning American Style
Categories: Books in English > Politics > Politics in General
EAN: 9780742525528

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