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Play Bigger

How Rebels And Innovators Create New Categories And Dominate Markets

by Kevin Maney, Christopher Lochhead, Al Ramadan e Dave Peterson
language: english
Publisher: LITTLE, BROWN BOOK GROUP, June of 2016 ‧
22,97€
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The how-to playbook for start-ups and established companies on how to define a new category, develop it and then dominate it over time.

Play Bigger

How Rebels And Innovators Create New Categories And Dominate Markets

by Kevin Maney, Christopher Lochhead, Al Ramadan e Dave Peterson

Property Description
ISBN: 9780349411361
Publisher: LITTLE, BROWN BOOK GROUP
Release Date: June of 2016
Language: English
Dimensions: 153 x 233 x 17 mm
Cover: Softcover
Pages: 272
Format: Book
Categories: Books in English > Management > Management and Organization
Books in English > Others
EAN: 9780349411361

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