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Pharma Marketing And Pharmacoeconomics

Opportunities, Challenges, And The Way Forward

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language: english
Publisher: Apple Academic Press Inc., December of 2024 ‧
243,34€
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Overviews marketing strategies adopted by different pharmaceutical companies. Highlights major marketing problems that concern pharmaceutical industry and describes new technologies as solutions. Reviews marketing strategies and their effects on behavior of consumers and physicians.

Pharma Marketing And Pharmacoeconomics

Opportunities, Challenges, And The Way Forward

Property Description
ISBN: 9781774916865
Publisher: Apple Academic Press Inc.
Release Date: December of 2024
Language: English
Dimensions: 156 x 234 x 20 mm
Cover: Hardcover
Pages: 358
Format: Book
Collection: 21st Century Business Management
Categories: Books in English > Management > Marketing
Books in English > Others
EAN: 9781774916865

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