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Marketing
The One Semester Introduction
language: english
Publisher:
TAYLOR & FRANCIS LTD, October of 2001 ‧
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SYNOPSIS
Designed for those taking a first course in marketing and focusing on the needs of the business studies/modular student. This book aims to provide an international view that takes the reader to the heart of contemporary global marketing issues.
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| Property | Description |
|---|---|
| ISBN: | 9780750643818 |
| Publisher: | TAYLOR & FRANCIS LTD |
| Release Date: | October of 2001 |
| Language: | English |
| Cover: | Softcover |
| Pages: | 448 |
| Format: | Book |
| Categories: |
Books in English
>
Management
>
Marketing
|
| EAN: | 9780750643818 |
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