10% OFF

Marketing Analytics

Essential Tools For Data-Driven Decisions

by Paul W. Farris, Rajkumar Venkatesan e Ronald T. Wilcox
language: english
Publisher: UNIVERSITY OF VIRGINIA PRESS, January of 2021 ‧
43,26€
10% OFF CARD
free shipping
Sell ​​your book
The authors of the pioneering Cutting-Edge Marketing Analytics return to the vital conversation of leveraging big data with Marketing Analytics: Essential Tools for Data-Driven Decisions, which updates and expands on the earlier book as we enter the 2020s.

Marketing Analytics

Essential Tools For Data-Driven Decisions

by Paul W. Farris, Rajkumar Venkatesan e Ronald T. Wilcox

Property Description
ISBN: 9780813945156
Publisher: UNIVERSITY OF VIRGINIA PRESS
Release Date: January of 2021
Language: English
Dimensions: 178 x 229 x 20 mm
Cover: Hardcover
Pages: 336
Format: Book
Collection: Darden Business Series
Categories: Books in English > Management > Management and Organization
EAN: 9780813945156