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Managing Electronic Media

Making, Marketing, And Moving Digital Content

by Joan (Phd Associate Professor, National University) Van Tassel e Lisa Poe-Howfield
language: english
Publisher: TAYLOR & FRANCIS LTD, March of 2010 ‧
90,56€
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The book explains the new vocabulary of media moguls, such as bandwidth, digital rights management, customer relations management, distributed work groups, centralized broadcast operations, automated playlists, server-based playout, repurposing, mobisodes, TV-to-DVD, and content management.

Managing Electronic Media

Making, Marketing, And Moving Digital Content

by Joan (Phd Associate Professor, National University) Van Tassel e Lisa Poe-Howfield

Property Description
ISBN: 9780240810201
Publisher: TAYLOR & FRANCIS LTD
Release Date: March of 2010
Language: English
Cover: Softcover
Pages: 418
Format: Book
Categories: Books in English > Social Sciences and Humanities > Communication and Journalism
Books in English > Others
EAN: 9780240810201